Competitive Intelligence

Connect . Innovate . Delight


Industries we cover

Pharmaceuticals, Medical Devices, Life Sciences, Biotech, FMCG, Food and Beverage, Chemicals, Information and Communication Technology

What we offer (Pharmaceuticals, Medical Devices, Life Sciences, Biotech)


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Research

  1. Disease Analysis

  2. Platform

  3. Technologies

  4. Targets

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Licensing

  1. Potential Products

  2. Mechanism of Action

  3. Company Review

  4. IP(Patents)

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Development

  1. Clinical Endpoints

  2. Potential Claims

  3. Time to Market

  4. Clinical Issues

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Marketing

  1. Phase IV

  2. Market Dynamics

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LCM

  1. New Formulations

  2. Patents

  3. Regulatory Issues

  4. Generic of Biosimilar Launches

Key intelligence questions answered by Matiim

  1. Investigate Product Launch Timeline

  2. Market Access Strategies: Pricing & Reimbursement

  3. Sales Force Size and Priorities

  4. Key Messaging and Positioning

  5. Share of Voice (SoV)

  1. Go-to-Market Strategy

  2. Partnering Strategies

  3. Product Changes

  4. Monitoring and Forecasting

  5. Technology & R&D Strategies

What we offer (Food and Beverage, Chemicals, Information and Communication Technology)


Key intelligence questions answered by Matiim

Food and Beverage

  1. Understand consumer behaviour and trends

  2. Assess and benchmark your competitors

  3. Analyse market and forecasts

  4. Predict likely marketplace reactions

  5. Evaluate strategy

Chemicals

  1. Understand competitor behaviour and strategies

  2. Assess new compounds entering clinical development

  3. Understand potential new applications and growth regions

  4. Assess competitor’s operations and product integrations

  5. Understand regulatory landscape

Info & Communication Technology

  1. Assess and benchmark your competitors

  2. Understand procurement and supply chain intelligence

  3. Enhance your customer experience with data driven strategies

  4. Understand supplier engagement and management



OUR CASE STUDIES

Sample Credential 1: Research into anti-CGRP assets in development for migraine

Management Challenge
  1. Our client, a top 50 global pharmaceutical company wanted to understand its competitor’s strategies on the CGRPs in development for migraine. In addition, the client also wanted to understand if the competitor companies will use a CMO for their CGRPs.

Matiim Approach
  1. Matiim team conducted extensive primary market research interviewing physicians, sales people of competitor companies and industry associations to understand competitor strategies.

KIQs answered
  1. When does the competitor company plan to file in the US and EU?

  2. Do they expect to get 75 or 100% RR in label?

  3. Do they expect to get efficacy at earlier time points in their label?

  4. How were patients on the pivotal trials distributed geographically between US and EU?

  5. Will the competitor company use a CMO for their CGRPs?

Benefits and Outcomes of our Engagement
  1. The report provided a comprehensive understanding of competitor’s strategies and was well received by the client

Sample Credential 2: Support in monitoring of biosimilar developments (India)

Management Challenge
  1. Our client, a leading pharmaceutical company based in the UK sought our support in conducting market research in India on domestic/India pharma MNCs for monitoring biosimilar/ similar biologics developments in the country.

Matiim Approach

Matiim team conducted extensive primary and secondary market research and reached out to key people within a company, investigators, regulatory authorities, KOLs to help frame a response.

Matiim was able to verify the overall progress of the biosimilar approval pathway extract information about biosimilar clinical trial data points for e.g.

  1. Will it be used for both Indian and regulated markets?

  2. Additional indications

  3. Clinical trial design, number of sites and enrolled patients

  4. Timelines – end of patient recruitment, primary data, end of trials, estimated launch dates

Benefits and Outcomes of our Engagement
  1. The report provided the client’s senior management team with succinct and actionable information

READ MORE CASE STUDIES:

Competitor tracking and profiling
Tracking multi-level marketing companies and their strategies
Support in understanding companion diagnostic tests within the hematology and lymphoma marketplaces